STI: Market Outlook - Deliverables

In our many years of experience we have found that most researchers request the same group of variables for use in their analysis. So we made a decision early on to sell our data in predefined bundles. This allows us to keep our production costs low and pass the savings on to our clients. Bottom line, our clients get more data and more value for their research dollars.

Due to the volume of data being sold in each bundle, we designed a unique program that archives and retrieves data based on a series of user prompts. The program is MS Windows-based and requires only a CD-ROM drive. There is no installation procedure for the program, because it is entirely self-contained.

Geographies

The data in all STI products is keyed to U.S .Census 2000 geographies. If you use geographies based on U.S. Census data prior to 2000, you will need to update those geographies as well. Synergos Technologies Inc. offers those geographies in MapInfo® format at a very reasonable rate. Geographies for ESRI® products can be obtained for free directly from ESRI®.

Variable List (or Database Fields)

The following variable list outlines the current deliverables with the purchase of STI: Market Outlook. As mentioned previously, the data is provided in a proprietary format that includes a data extraction tool, which can access the data at several unique levels of geography (e.g. Census Block Group, Tract, and County). Important: This list is subject to change without prior notification.

Key
      FIPS
General Information
      Area Land
      Area Water
      Longitude
      Latitude
____________________________________________

Consumer Demand
   by Establishment Type
      Automobile dealers
      Other motor vehicle dealers
      Automotive parts, accessories, & tire stores
      Furniture stores
      Home furnishings stores
      Electronics & appliance stores
      Building material & supplies dealers
      Lawn & garden equipment & supplies stores
      Grocery stores
      Specialty food stores
      Beer, wine, & liquor stores
      Health & personal care stores
      Gasoline stations
      Clothing stores
      Shoe stores
      Jewelry, luggage, & leather goods stores
      Sporting goods, hobby, & musical instrument stores
      Book, periodical, & music stores
      Department stores
      Other general merchandise stores
      Florists and miscellaneous store retailers
      Office supplies, stationery, & gift stores
      Used merchandise stores
      Other miscellaneous store retailers
      Electronic shopping & mail-order houses
      Vending machine operators (Nonstore retailers)
      Direct selling establishments
      Full-service restaurants
      Limited-service eating places
      Special food services
      Bars/Drinking places (alcoholic beverages)

      Establishment Type - Prior Years
         2007
            Automobile dealers
            Other motor vehicle dealers
            Automotive parts, accessories, & tire stores
            Furniture stores
            Home furnishings stores
            Electronics & appliance stores
            Building material & supplies dealers
            Lawn & garden equipment & supplies stores
            Grocery stores
            Specialty food stores
            Beer, wine, & liquor stores
            Health & personal care stores
            Gasoline stations
            Clothing stores
            Shoe stores
            Jewelry, luggage, & leather goods stores
            Sporting goods, hobby, & musical instrument stores
            Book, periodical, & music stores
            Department stores
            Other general merchandise stores
            Florists and miscellaneous store retailers
            Office supplies, stationery, & gift stores
            Used merchandise stores
            Other miscellaneous store retailers
            Electronic shopping & mail-order houses
            Vending machine operators (Nonstore retailers)
            Direct selling establishments
            Full-service restaurants
            Limited-service eating places
            Special food services
            Bars/Drinking places (alcoholic beverages)

         2008
            Automobile dealers
            Other motor vehicle dealers
            Automotive parts, accessories, & tire stores
            Furniture stores
            Home furnishings stores
            Electronics & appliance stores
            Building material & supplies dealers
            Lawn & garden equipment & supplies stores
            Grocery stores
            Specialty food stores
            Beer, wine, & liquor stores
            Health & personal care stores
            Gasoline stations
            Clothing stores
            Shoe stores
            Jewelry, luggage, & leather goods stores
            Sporting goods, hobby, & musical instrument stores
            Book, periodical, & music stores
            Department stores
            Other general merchandise stores
            Florists and miscellaneous store retailers
            Office supplies, stationery, & gift stores
            Used merchandise stores
            Other miscellaneous store retailers
            Electronic shopping & mail-order houses
            Vending machine operators (Nonstore retailers)
            Direct selling establishments
            Full-service restaurants
            Limited-service eating places
            Special food services
            Bars/Drinking places (alcoholic beverages)

   by Major Product Line
      Groceries & other food items for human consumption off the premises
      Meals & nonalcoholic beverages for immediate consumption
      Alcoholic drinks served at the establishment
      Packaged liquor, wine, & beer
      Cigars, cigarettes, tobacco, & smokers' accessories
      Drugs, health aids, beauty aids, including cosmetics
      Soaps, detergents, & household cleaners
      Paper & related products
      Men's wear
      Women's, juniors', & misses' wear
      Children's wear & infants' & toddlers' clothing & accessories
      Footwear, including accessories
      Sewing, knitting materials & supplies
      Curtains, draperies, blinds, slipcovers, bed & table coverings
      Major household appliances
      Small electric appliances
      Televisions, video recorders, video cameras, video tapes, DVDs, etc.
      Audio equipment & musical instruments & related materials
      Furniture, sleep equipment & outdoor/patio furniture
      Flooring & floor coverings
      Computer hardware, software, & supplies, including gaming
      Kitchenware & home furnishings
      Jewelry, including watches
      Books/Periodicals
      Photographic equipment & supplies
      Toys, hobby goods, & games
      Optical goods, including eyeglasses, contact lenses, sunglasses, etc.
      Sporting goods, including saddlery, bicycles & motorized sport vehicles
      Hardware, tools, & plumbing & electrical supplies
      Lawn, garden, & farm equipment & supplies
      Dimensional lumber & other building/structural materials & supplies
      Paint & sundries / Wallpaper & other flexible wallcoverings
      Autos, cars, vans, trucks & motorcycles
      Automotive fuels
      Automotive lubricants, including oil, greases, etc.
      Automotive tires, tubes, batteries, parts, accessories
      Household fuels, including oil, LP gas, wood, coal
      Pets, pet foods, & pet supplies
      All other merchandise
      Retailer Services

      Major Product Line - Prior Years
         2007
            Groceries & other food items for human consumption off the premises
            Meals & nonalcoholic beverages for immediate consumption
            Alcoholic drinks served at the establishment
            Packaged liquor, wine, & beer
            Cigars, cigarettes, tobacco, & smokers' accessories
            Drugs, health aids, beauty aids, including cosmetics
            Soaps, detergents, & household cleaners
            Paper & related products
            Men's wear
            Women's, juniors', & misses' wear
            Children's wear & infants' & toddlers' clothing & accessories
            Footwear, including accessories
            Sewing, knitting materials & supplies
            Curtains, draperies, blinds, slipcovers, bed & table coverings
            Major household appliances
            Small electric appliances
            Televisions, video recorders, video cameras, video tapes, DVDs, etc.
            Audio equipment & musical instruments & related materials
            Furniture, sleep equipment & outdoor/patio furniture
            Flooring & floor coverings
            Computer hardware, software, & supplies, including gaming
            Kitchenware & home furnishings
            Jewelry, including watches
            Books/Periodicals
            Photographic equipment & supplies
            Toys, hobby goods, & games
            Optical goods, including eyeglasses, contact lenses, sunglasses, etc.
            Sporting goods, including saddlery, bicycles & motorized sport vehicles
            Hardware, tools, & plumbing & electrical supplies
            Lawn, garden, & farm equipment & supplies
            Dimensional lumber & other building/structural materials & supplies
            Paint & sundries / Wallpaper & other flexible wallcoverings
            Autos, cars, vans, trucks & motorcycles
            Automotive fuels
            Automotive lubricants, including oil, greases, etc.
            Automotive tires, tubes, batteries, parts, accessories
            Household fuels, including oil, LP gas, wood, coal
            Pets, pet foods, & pet supplies
            All other merchandise
            Retailer Services

         2008
            Groceries & other food items for human consumption off the premises
            Meals & nonalcoholic beverages for immediate consumption
            Alcoholic drinks served at the establishment
            Packaged liquor, wine, & beer
            Cigars, cigarettes, tobacco, & smokers' accessories
            Drugs, health aids, beauty aids, including cosmetics
            Soaps, detergents, & household cleaners
            Paper & related products
            Men's wear
            Women's, juniors', & misses' wear
            Children's wear & infants' & toddlers' clothing & accessories
            Footwear, including accessories
            Sewing, knitting materials & supplies
            Curtains, draperies, blinds, slipcovers, bed & table coverings
            Major household appliances
            Small electric appliances
            Televisions, video recorders, video cameras, video tapes, DVDs, etc.
            Audio equipment & musical instruments & related materials
            Furniture, sleep equipment & outdoor/patio furniture
            Flooring & floor coverings
            Computer hardware, software, & supplies, including gaming
            Kitchenware & home furnishings
            Jewelry, including watches
            Books/Periodicals
            Photographic equipment & supplies
            Toys, hobby goods, & games
            Optical goods, including eyeglasses, contact lenses, sunglasses, etc.
            Sporting goods, including saddlery, bicycles & motorized sport vehicles
            Hardware, tools, & plumbing & electrical supplies
            Lawn, garden, & farm equipment & supplies
            Dimensional lumber & other building/structural materials & supplies
            Paint & sundries / Wallpaper & other flexible wallcoverings
            Autos, cars, vans, trucks & motorcycles
            Automotive fuels
            Automotive lubricants, including oil, greases, etc.
            Automotive tires, tubes, batteries, parts, accessories
            Household fuels, including oil, LP gas, wood, coal
            Pets, pet foods, & pet supplies
            All other merchandise
            Retailer Services

Market Supply
   by Establishment Type
      Automobile dealers
      Other motor vehicle dealers
      Automotive parts, accessories, & tire stores
      Furniture stores
      Home furnishings stores
      Electronics & appliance stores
      Building material & supplies dealers
      Lawn & garden equipment & supplies stores
      Grocery stores
      Specialty food stores
      Beer, wine, & liquor stores
      Health & personal care stores
      Gasoline stations
      Clothing stores
      Shoe stores
      Jewelry, luggage, & leather goods stores
      Sporting goods, hobby, & musical instrument stores
      Book, periodical, & music stores
      Department stores
      Other general merchandise stores
      Florists and miscellaneous store retailers
      Office supplies, stationery, & gift stores
      Used merchandise stores
      Other miscellaneous store retailers
      Electronic shopping & mail-order houses
      Vending machine operators (Nonstore retailers)
      Direct selling establishments
      Full-service restaurants
      Limited-service eating places
      Special food services
      Bars/Drinking places (alcoholic beverages)

   by Major Product Line
      Groceries & other food items for human consumption off the premises
      Meals & nonalcoholic beverages for immediate consumption
      Alcoholic drinks served at the establishment
      Packaged liquor, wine, & beer
      Cigars, cigarettes, tobacco, & smokers' accessories
      Drugs, health aids, beauty aids, including cosmetics
      Soaps, detergents, & household cleaners
      Paper & related products
      Men's wear
      Women's, juniors', & misses' wear
      Children's wear & infants' & toddlers' clothing & accessories
      Footwear, including accessories
      Sewing, knitting materials & supplies
      Curtains, draperies, blinds, slipcovers, bed & table coverings
      Major household appliances
      Small electric appliances
      Televisions, video recorders, video cameras, video tapes, DVDs, etc.
      Audio equipment & musical instruments & related materials
      Furniture, sleep equipment & outdoor/patio furniture
      Flooring & floor coverings
      Computer hardware, software, & supplies, including gaming
      Kitchenware & home furnishings
      Jewelry, including watches
      Books/Periodicals
      Photographic equipment & supplies
      Toys, hobby goods, & games
      Optical goods, including eyeglasses, contact lenses, sunglasses, etc.
      Sporting goods, including saddlery, bicycles & motorized sport vehicles
      Hardware, tools, & plumbing & electrical supplies
      Lawn, garden, & farm equipment & supplies
      Dimensional lumber & other building/structural materials & supplies
      Paint & sundries / Wallpaper & other flexible wallcoverings
      Autos, cars, vans, trucks & motorcycles
      Automotive fuels
      Automotive lubricants, including oil, greases, etc.
      Automotive tires, tubes, batteries, parts, accessories
      Household fuels, including oil, LP gas, wood, coal
      Pets, pet foods, & pet supplies
      All other merchandise
      Retailer Services

Supporting Demographics - Jan 2009
   Population Estimate
   Household Estimate
   Population in Households
   Group Quarters
   Workplace Establishments
   Workplace Employees

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