STI: Signatures

Home Data Software Crossroads Daily Business Government Bulletins Discussions About Us Contacting Us

Highlights     Tell me more Measure the "Health" of Your New Sites Like an electrocardiogram (EKG) which supplies a doctor with vital information on the health of your heart, STI: Signatures provides you with vital data on the "health" of your targeted new sites. Signatures is the only analysis tool of its type that lets you put your finger on the pulse of a potential facility and determine how it will perform before you even break ground. This analysis is based on the historical performance and demographics of other units in your network. Because this valuable insight -- presented in an easy-to-view EKG-style graph (the "signature") -- allows you to measure the sales potential of a new site, you'll have one more tool at your desktop to make strategic decisions that will optimize the sales potential of your network in any market area.

Highlights
STI: Signatures		Supplies an immediate graphic diagram that appraises the potential "health" of a new site Provides an at-a-glance visual analysis -- the "signature" -- for quick review Helps you strategize new site selection in any market area for maximum sales potential

Tell Me More
Optimize Your Site Selection Process		This new, innovative site analysis tool was developed based on a study conducted by a leading national quick-service restaurant corporation. This restaurant chain analyzed the demographics surrounding every unit in its network and graphed them on a unique chart, which looks similar to an EKG. The results showed that in every market, when all operational practices were similar, the demographics of its highest-performing units plotted nearly identically. In addition, the demographics of its lowest-performing units also plotted nearly identically. Further, the plot points of the two extremes were nearly a mirror image of one another. Synergos Technologies, Inc. (STI), took this remarkable discovery and created a dynamic new analysis tool, which allows you to compare the sales potential of a new site against the sales history of your existing sites. Signatures is the only tool of its type, which essentially lets you assess the health of a potential new site before you invest in the location and, thereby, dramatically improve the economics of your site selection process. By having this valuable site analysis tool available at your fingertips, Signatures will provide you with one more powerful tool to help you better predict a new site's potential for healthy sales.
STI Innovation at Work		A traditional customer profile of a new unit's market demographics is one thing, a "signature" is quite another. Have you ever thought of analyzing your unit's successes and failures to determine if there was a correlation between a customer profile and a unit's success or failure? STI's team of interface developers and programmers has -- and with remarkable results. By looking at a company's demographic data from a whole new perspective, STI found that when all business practices are equal a Signatures' graph can tell you in advance if a new store is likely to be a success or a failure. Signatures is another STI innovative use of GIS data, which has already saved companies hundreds of thousands of dollars.