LandScape 2026A · Creme de la CremeA2 Grand Masters
A2

Grand Masters

Category A · Creme de la Creme · Urban
Grand Masters illustration
Segment Profile

Grand Masters are lively urban neighborhoods defined by exceptional household resources, very high homeownership and strong educational attainment. Residents are predominantly White, and married households—especially those with children—are unusually common, while non-family and unmarried households are scarce. White-collar work dominates, and poverty and unemployment remain low. The overall profile is affluent, highly educated and strongly family-oriented.

Population
1.28M
0.4% of U.S. population
Households
459K
0.3% of U.S. households
Income, Age & Home Value
Average Household Income · Very High
$225k
$0Range: $180k - $270k$500K+
Average Age · Average
44
18Range: 43 - 4672+
Average Home Value · Very High
$1.0M
$0Range: $667k - $1.4M$3.0M+
Home Ownership & Mortgage Risk
Ownership
86%
Slightly High
Mortgage Risk
3.1
Average
Supporting facts, shown for completeness
Household Type & Race / Ethnicity
Household Type
Married, w/ Children 38.0% Married, no Children 33.0% Single, w/ Children 5.0% Single, no Children 4.0% Other 21.0%
Race / Ethnicity
White 72%
Asian 12%
Hispanic 8%
Black 3%
Other 5%
Education & Occupations
Education
Less than HS 3% HS Grad 27% College 36% Advanced 34%
Occupations
White Collar 84% Service 7% Blue Collar 9%
Economic Indicators
Poverty Rate
Extremely Low
Unemployment Rate
Slightly Low
Labor Force Participation
Average
Mortgage Risk
Average
LandScape Indices
Social Indices
Power Brokers
Very High
Political Lean (Conservatism)
Average
Gay Chic
Very Low
Technology Pioneer
Very High
Urban Views
Extremely Low
Health Indices
Health Zones
Average
Size Matters (BMI)
Average
Eat Your Veggies
Average
Bodies in Motion
Average
Smoker Signals
Slightly Low
Crime Indices
Robbery
Very Low
Assault
Very Low
Burglary
Slightly Low
Theft
Average
Auto Theft
Very Low
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