LandScape 2026B · Urban Cliff ClimbersB6 Blue Collar Starts
B6

Blue Collar Starts

Category B · Urban Cliff Climbers · Urban
Blue Collar Starts illustration
Segment Profile

Blue-Collar Starts is a younger, diverse working-class urban segment with modest incomes, lower-cost housing and a strong concentration of blue-collar employment. Educational attainment is comparatively limited, and economic pressure is more visible than in the other Urban Cliff Climbers segments. Family households remain an important part of the profile. These neighborhoods are best understood as early-stage or lower-resource households anchored by practical, trade and production-oriented work.

Population
741K
0.2% of U.S. population
Households
256K
0.2% of U.S. households
Income, Age & Home Value
Average Household Income · Very Low
$75k
$0Range: $59k - $88k$500K+
Average Age · Slightly Low
36
18Range: 35 - 3872+
Average Home Value · Very Low
$279k
$0Range: $153k - $349k$3.0M+
Home Ownership & Mortgage Risk
Ownership
58%
Slightly Low
Mortgage Risk
3.1
Average
Supporting facts, shown for completeness
Household Type & Race / Ethnicity
Household Type
Married, w/ Children 23.0% Married, no Children 28.0% Single, w/ Children 11.0% Single, no Children 8.0% Other 29.0%
Race / Ethnicity
White 49%
Asian 4%
Hispanic 27%
Black 13%
Other 7%
Education & Occupations
Education
Less than HS 17% HS Grad 66% College 12% Advanced 5%
Occupations
White Collar 41% Service 13% Blue Collar 45%
Economic Indicators
Poverty Rate
Slightly High
Unemployment Rate
Average
Labor Force Participation
Average
Mortgage Risk
Average
LandScape Indices
Social Indices
Power Brokers
Extremely Low
Political Lean (Conservatism)
Average
Gay Chic
Slightly Low
Technology Pioneer
Extremely Low
Urban Views
Very Low
Health Indices
Health Zones
Average
Size Matters (BMI)
Average
Eat Your Veggies
Average
Bodies in Motion
Average
Smoker Signals
Average
Crime Indices
Robbery
Slightly Low
Assault
Average
Burglary
Average
Theft
Average
Auto Theft
Slightly Low
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