Income
Household Income (HHI)
Median HHI - $84,847
With a Median Household Income of $84,847 the Des Moines, IA Market ranks 53rd across STI Markets.
Income Distribtuion Line
Below the multi-colored line represents the same data for household income in the Des Moines, IA market, but more equally lays out the distribution of population versus the income level, correcting for differences in size of income ranges. You will also notice that after 200k the income ranges are scaled down so the focus is more centered on the more numerous Households making under 200k. The black line represents the National Income Distribution for comparison.
Figure 38: Income Distribution Line
HH Income by Age of Head of Householder
HHI Age under 25 - $67,987
With an Average Household Income for those head of householders aged under 25 of $67,987 the Des Moines, IA market ranks 56th across STI Markets.
Figure 41: HHI 00to25 Thematic
HHI Age 25 to 45 - $118,440
With an Average Household Income for those head of householders aged 25 to 45 of $118,440 the Des Moines, IA market ranks 59th across STI Markets.
Figure 42: HHI 25to45 Thematic
HH Income by Age of Head of Householder
HHI White - $113,066
With an Average Household Income for those head of householders Non-Hispanic White of $113,066 the Des Moines, IA market ranks 70th across STI Markets.
Figure 46: HHI white Thematic
HHI Black - $74,693
With an Average Household Income for those head of householders identifying as Non-Hispanic Black of $74,693 the Des Moines, IA market ranks 97th across STI Markets.
Figure 47: HHI black Thematic
HHI Asian - $115,763
With an Average Household Income for those head of householders identifying as Non-Hispanic Asian of $115,763 the Des Moines, IA market ranks 90th across STI Markets.
Figure 48: HHI asian Thematic
Disposible Income - $85,741
Disposable income is defined here as Household Income after accounting for Federal, State, and Local taxes. The Average Household Disposable Income is $85,741 which ranks 59th across STI Markets.
This is a drop of $24,769, or 22.41%, overall this percentage drop ranks 66th across STI Markets.
Figure 51: Disposible Income VS HH Income
Purple = 15% decrease, Blue = 25% decrease, Green = 35% decrease, Orange = 45% decrease, Red = 55% decrease
Discretionary Income - $66,709
Discretionary income goes a step further. It takes Disposable Income, which already accounts for taxes, and accounts for the typical cost of Food, Housing, and Clothing. The Average Household Discretionary Income is $66,709 which ranks 56th across STI Markets.
This is a drop of $43,801, or 39.64%, overall this percentage drop ranks 127th across STI Markets.
Figure 52: Discretionary Income VS HH Income
Purple = 15% decrease, Blue = 25% decrease, Green = 35% decrease, Orange = 45% decrease, Red = 55% decrease