LandScape 2026K · Living with NatureK7 Cornucopia
K7

Cornucopia

Category K · Living with Nature · Rural
Cornucopia illustration
Segment Profile

Cornucopia neighborhoods are younger, more diverse rural communities with a strong family orientation. Married couples with children are common, homeownership remains solid and the workforce has a meaningful blue-collar component. Household resources are modest and educational attainment tends toward high school rather than college. Compared with other rural segments, Cornucopia stands out for combining younger families, greater Hispanic representation and relative economic stability.

Population
2.42M
0.7% of U.S. population
Households
781K
0.6% of U.S. households
Income, Age & Home Value
Average Household Income · Slightly Low
$107k
$0Range: $78k - $125k$500K+
Average Age · Slightly Low
36
18Range: 35 - 3872+
Average Home Value · Very Low
$378k
$0Range: $223k - $491k$3.0M+
Home Ownership & Mortgage Risk
Ownership
74%
Average
Mortgage Risk
3
Average
Supporting facts, shown for completeness
Household Type & Race / Ethnicity
Household Type
Married, w/ Children 30.0% Married, no Children 33.0% Single, w/ Children 8.0% Single, no Children 6.0% Other 22.0%
Race / Ethnicity
White 67%
Asian 1%
Hispanic 23%
Black 5%
Other 5%
Education & Occupations
Education
Less than HS 18% HS Grad 60% College 15% Advanced 7%
Occupations
White Collar 52% Service 12% Blue Collar 36%
Economic Indicators
Poverty Rate
Slightly Low
Unemployment Rate
Slightly Low
Labor Force Participation
Average
Mortgage Risk
Average
LandScape Indices
Social Indices
Power Brokers
Extremely Low
Political Lean (Conservatism)
Slightly High
Gay Chic
Very Low
Technology Pioneer
Extremely Low
Urban Views
Extremely Low
Health Indices
Health Zones
Average
Size Matters (BMI)
Average
Eat Your Veggies
Average
Bodies in Motion
Average
Smoker Signals
Average
Crime Indices
Robbery
Extremely Low
Assault
Very Low
Burglary
Very Low
Theft
Very Low
Auto Theft
Extremely Low
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